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E-A-T and Google SEO: Understanding Expertise, Authority, and Trustworthiness
๐๐ Want to improve your website’s E-A-T score? Here’s how! ๐๐ป
E-A-T stands for Expertise, Authority, and Trustworthiness, and it’s an important factor in Google’s search algorithms. Here are some tips to improve your website’s E-A-T score:
๐ Create high-quality content that’s accurate, informative, and well-researched
๐ Use credible sources and link to authoritative websites to boost your website’s credibility
๐ Optimize your website’s user experience and design to make it more trustworthy and user-friendly
๐ Build a strong online reputation by engaging with your audience and receiving positive reviews
๐ Establish yourself as an expert in your industry by creating valuable content and contributing to relevant discussions
Example: Let’s say you run a health and wellness blog. To improve your website’s E-A-T score, you might create in-depth articles on nutrition and exercise, link to reputable sources such as the World Health Organization, and engage with your audience on social media.
Recommended book: “Expert Secrets: The Underground Playbook for Creating a Mass Movement of People Who Will Pay for Your Advice” by Russell Brunson. (https://www.amazon.com/Expert-Secrets-Underground-Playbook-Creating/dp/1683504585)
Question for the forum: How do you establish your website’s authority and expertise in your industry?
Share your thoughts in the reply section! ๐ฌ๐ญ
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